Digital Marketing Course in Delhi

Advance Digital Marketing Course in Delhi

Internet Marketing School is a prestigious institute that offers not only the Best Digital Marketing Course in Delhi but also trains students to be market ready in this fast-growing digital world.

100% Placement Assistance in Delhi Easy EMI Options Google Reviews Internet Marketing School Featured in Silicon India

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What Makes Us the Best Digital Marketing Institute in Delhi

Digital marketing has come a long way in creating an impact in our marketing world and how we relate our services to our audience. At Internet Marketing School we precisely teach our students for the same in understanding the advance strategies fall under the umbrella of digital marketing. And from the years of experience and the success stories of our students, it’s evident that IMS is the best digital marketing institute in Delhi NCR.

Our Delhi centers have witnessed the immense popularity of providing quality training and placement of the students. Our trainers are experienced industry experts and possess excellent mentoring abilities. We promise 24x7 trainer support in case of any queries faced by our students.

Being a top-notch institute, we follow a very practical yet simple technique that not only helps our students in understanding the digital marketing arena but also helps them in the proper implementation of their knowledge. Our courses in Digital Marketing cover SEO, PPC, SMM, Affiliate marketing, Content marketing, Email Marketing, Quora Marketing, etc.

Internet Marketing School also provides full-fledged digital marketing training in Delhi for entrepreneurs, industry executives and business owners. We train marketers on how to target a niche market with low acquisition cost to get a better return on their investment. Structured hands-on training is provided on weekday and weekend batches where students have access to paid tools to practice and implement their skills. If you wish to pursue our digital marketing course in delhi, you can directly give a call to our counselors.

4600
Students
437
Batches
11
Centres
3300
Placed

Our Digital Marketing Courses Available in Delhi

CPDM

Certification Program in Digital Marketing

Our Certification Program in Digital Marketing is suitable for anyone looking to learn the basics of Digital Marketing in a short time.

CPDM Course Highlights

  • 70 Hours Duration
  • 20 Modules
  • 12 Industry Certifications

PPDM

Premium Program in Digital Marketing

Our Premium Program in Digital Marketing is suitable for anyone looking to learn the A to Z of Digital Marketing.

PPDM Course Highlights

  • 130 Hours Duration with Paid Internship Opportunity
  • 30 Modules
  • 16 Industry Certifications

Benefits of Doing Digital Marketing Course in Delhi

Being the national capital, Delhi is already populated with digital marketing agencies. Hence, doing an industry relevant digital marketing course in Delhi will automatically boost your possibility of getting hired. Here’re some of the striking benefits of choosing Internet Marketing School.

What Will I Learn?

With the rapid expansion of digital marketing all over the world, a career in this exclusive field is high in demand. Moreover, there prevails a huge gap between talented digital marketing professionals. At Internet Marketing School, our structured modules and skilled faculty will help you learn the basics and the core of digital marketing.

Our best in class digital marketing training in Delhi have been crafted as per the latest industrial needs covering successful case studies, strategy making, technicalities of running online campaigns, creating brand awareness, and lead generation. Besides theories, our students also get exposure to real-life projects.

Our Accreditations

Being an ISO certified and Google Partner center, we have set ourselves as a reputed digital marketing institute in Delhi. Both in terms of training and a huge placement record of our candidates, we have been acknowledged as the winner of the TV100 Industrial Excellence Award in Digital Marketing Training and featured in Silicon India, LAFFAZ Media, TechStory and more. Our excellence in providing instructor-led teaching has made us stand ahead in the race. Hence, the certified students of IMS always receive special preference when it comes to proficiency and job placement.

16 Industry Recognized Certifications

Internet Marketing School will help you prepare for 16 industry recognized Digital Marketing certifications right from Delhi. All these certifications are free of cost except the Facebook Blueprint Certification.

Google Ads Certifications

Google Ads Certifications

Google Analytics Certification

Google Analytics Certification

Facebook Blueprint Certification

Facebook Blueprint Certification

HubSpot Certifications

Hubspot Certifications

Internet Marketing School Certification

Internet Marketing School Certification

Why Choose IMS for Digital Marketing Course in Delhi?

  • In-depth understanding of Digital Marketing
  • Doubt Clearing Sessions
  • Backup Classes and Batch Flexibilities
  • Real life Industry Live Projects
  • 16 Industry Validated Certifications
  • Free Digital Marketing Tools worth Rs. 62,500/-
  • Free Premium WordPress Themes and Plugins
  • Free Website Hosting
  • Paid Internship Program*
  • 100% Placement Assistance

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Some of our Group Clients

Some Of Our Group Clients

Upcoming Dates For Our Digital Marketing Training In Delhi

We have 2 Upcoming Batches

Nirman Vihar, Delhi
1st Jun 2020
Malviya Nagar, Delhi
1st Jun 2020

What Do Our Trainees Say About Us?

abhi mehta

Abhi Mehta

I would like to give Internet Marketing School a full five-star review for their cutting-edge teaching methods, career-oriented training, and one-on-one care and guidance for each candidate. To top it they have state-of-the-art infrastructure with all modern amenities that students look forward to in a quality training institute before enrollment. Due to their strong placement assistance tie-up with one of the reputed placement consultants, I got a job assurance even before the completion of my course. I would like to bid my ever bowed gratitude to this professional Digital Marketing Institute.
Robin Singh Negi

Robin Singh Negi

Online Marketer
I received great support from the faculties of Internet Marketing School. I sincerely appreciate their teaching method, course delivery style, and periodic mock tests. Measuring performance and improvement techniques for each individual is praiseworthy. It became highly effective for me. Their training skills have pushed me forward to make a successful career in Digital Marketing.
Nitinkumar Ghodake

Nitinkumar Ghodake

Entrepreneur
Your in-depth knowledge and vast exposure in the field of Digital marketing always made it effortless for me to learn and implement new ideas and concepts. It was an awesome experience of acquiring guidance from you which had indeed enlightened my views and understanding of the new topics.
Tirthankar Das

Tirthankar Das

Digital Marketing Supervisor at Avant Garde Technologies
Digital Marketing training is incomplete without its practical implementation. At IMS, there is a huge scope of practical exposures. It's worth the money you invest here.
Amitesh Mondal

Amitesh Mondal

Digital Marketing Executive at Hih7 Webtech
Thanks to Internet marketing School for building my career. Now I can easily leverage my learning into practical executions.
Utsav Vora

Utsav Vora

Digital Marketing Executive at Ability Games
The faculties of Internet Marketing School are very supportive and encouraging. The internship program at this institute proved quite beneficial for me as it gave me practical exposure. Thanks to IMS for my career success!
Sumana Nandi

Sumana Nandi

Digital Marketing Executive at Kreative Web Tech
IMS has a well-structured course material and trainers explain it in a very simple way. I'm very grateful to this institute for making my career.
Niraj Shah

Niraj Shah

Digital Marketing Executive at Novotus
The best thing about Internet Marketing School is its trainers. You will get hands-on assignments to master the core aspects of Digital Marketing.
Sucheta Sen

Sucheta Sen

Digital Marketing Executive at GoWebbo
Just loved their way of teaching! Amazing module structure and a very reasonable course fee. IMS is definitely a go-brand if you wish a career in Digital Marketing.
Ankit Kuar

Ankit Kuar

SMO Executive at Aam Aadmi Party
My Learning with IMS was very good. The teachers and support system at IMS are extremely Commendable. Special thanks to the best sessions on practical training.
Ipsita Mukherjee

Ipsita Mukherjee

I remember my days spent at Internet Marketing School! Students are not only exposed to experiments but also get the opportunity of paid internship. It was an awesome experience altogether.
Gunja Sett Chandra

Gunja Sett Chandra

I barely had an idea about digital marketing. But the trainers helped me a lot. The best part was the backup class facility! A good place to come and a great course to learn.
Mohammad Samim Yousofzai

Mohammad Samim Yousofzai

Every person needs to study and make their future and for the best digital marketing expert, you can choose Internet Marketing School best trainer best training. I proud IMS my experience with IMS was great I got a lot of knowledge about digital marketing.
kshitij

Kshitij Bharadwaj

If you ask me to sign on a blank sheet of paper for education on Digital Marketing tools, Internet Marketing School (IMS) is the best academy that anybody can think off. You have Best Industry endorsed faculties who will teach you, irrespective of any background for every age group. Each and every person at IMS is so supportive, as I am a working professional.
Kandarp bajaj

Kandarp Bajaj

I just had a glimpse of what the digital world actually is, but here at IMS, I got to know it’s way more than just what we see. I had an amazing at the institute and the amazing faculty there.
Aashna Bhandari

Aashna Bhandari

Social Media Influencer
It is the best institute for digital marketing. Faculty of IMS are very understanding and they are the best. They will solve your queries every time. The class environment is very positive which I am IMS proud.
Pranjal

Pranjal Kumar

My experience with IMS was great, I got insight knowledge about Digital Marketing. The best part that I got hands-on experience in a live project which helped me a lot. The faculty is very helpful.
Karim haider

Karim Haider

After joining IMS, I understood the power of digital marketing. The ambiance of the institute is so nice and teaching techniques are amazing, I really thank the faculties.
Ankit Dwivedi

Ankit Dwivedi

STUDENT
This Institute has taught me Digital Marketing strategies which are consistently giving an ideal shape to set up my profession as a computerized advertiser. This has additionally built up the lethargic business visionary inside me and has given a degree to take it to the following level.

Our Digital Marketing Training Institutes In Delhi

Nirman Vihar, Delhi

F-16 1st Floor, Metro Pillar No. 54, Vijay Block, Vikas Marg, Laxmi Nagar
Delhi - 110092
Landmark: Above Bata Showroom
+91 9643003721

Malviya Nagar, Delhi

C-64 1st Floor, Shivalik Main Road, Malviya Nagar
Delhi - 110017
Landmark: Above Honey & Dough
+91 9773713006

About Delhi

Delhi being the NCT (National Capital Territory) is one of the finest places in India. It is the second richest city after Mumbai. Having a wealthy business base, it serves as the largest commercial center in North India. According to the recent stats, Delhi is considered as the second most productive metro cities in India. After Tokyo, Delhi ranks second in terms of the population globally. Moreover, under the Smart Cities Mission flagship of our Prime Minister Narendra Modi, Delhi has been selected as one of the 100 cities to be developed as a smart city.

Internet Marketing School Shivalik center is located in Malviya Nagar, South Delhi. It lies in between Hauz Khas and Saket. It is serviced by the Malviya Nagar metro station. Internet Marketing School Nirman Vihar center is located in Laxmi Nagar, East Delhi. It lies in between Laxmi Nagar and Preet Vihar. It is serviced by the Nirman Vihar metro station.

If you are interested in our digital marketing courses in delhi, you are invited to attend our free demo session. Get in touch with our counselors for any kind of information related to our training programs.

FAQs Guide About Digital Marketing Course

Digital Marketing is defined as the promotion of brands or products through various forms of electronic media. For instance, the mediums of advertisement that are being conducted following a digital marketing strategy of a business along with all promotional efforts made through the Internet, mobile phones, electronic billboards, social media, as well as television/digital/radio channels.

Digital Marketing is not just a medium of promotion but also a personalized way of interaction between businesses and customers via digital marketing channels. While the world goes digital, internet is the major medium to stay connected. Digital marketing is encompassing effective communicative platforms such as Affiliate marketing, Display Advertising, Email marketing, Search engine marketing, Social media marketing, and Blogging.

Internet Marketing School is a leading digital marketing institute in delhi that helps students hone the concepts of online marketing so that they can accomplish their career goals and embrace success in the future.
The main objective of the course is to assist and guide the applicants of digital marketing from various perspectives such as from the viewpoint of consumers, businessperson, and analysts. The importance of internet marketing course in Delhi emphases on educating the advanced techniques of digital marketing. On course completion, the certified candidates will be confident enough to work as professionals in the digital marketing field or Freelancer.
The world is already witnessing a digital revolution everywhere. Starting from the growing number of smartphone users to the overwhelming numbers of online businesses, the entire globe is now connected on clicks. While this huge dynamic sector is on the limelight, there is n number of digital marketing related roles in Delhi.

Every particular job role makes you adopt the right skills and strategies needed for digital marketing. There are various kinds of job roles associated with digital marketing. Here are the reasons why a career in digital marketing is a lucrative option for you.

Digital Marketing Manager - The major role of a digital marketing manager is to develop, execute and control online marketing campaigns in order to promote a business in the digital space. Drive more traffic to the company website and gain leads from there. Identify and analyze the latest trends and optimize campaigns accordingly.

SEO Executive - is responsible for ranking a web page on the first page of the Search Engine Result Page (SERP) and to improve the website's organic search traffic. SEO is always in demand and hence this particular job role will continue to rule the market. Although SEO executive jobs are available for all irrespective of any degree but having a digital marketing certification is undoubtedly that extra star mark on your resume.

Social Media Marketing Expert - works for the brand’s social media presence based on interaction with the target audience, brand promotion through engaging content, and expansion of opportunities to fetch more sales. In short, an SMM expert should possess a clear understanding of each and every social media platform, plan out effective social media marketing strategies and optimize content for social media engagements.

Conversion Rate Optimizer - The primary role is to work on the lead generation and conversion strategy of a particular organization. It is considered one of the most significant job roles in digital marketing. CRO expert deal with testing, managing, and execution of conversion points in the online marketing funnel.

Search Engine Marketing Manager - If it’s a small growing company, the digital marketing manager takes care of all the tasks related to search engine marketing. However, if it’s an MNC or a big firm, these tasks are looked after by an SEM specialist. He/she is basically responsible for targeting the total number of leads and clicks, manage biddings, research for keywords and analyze them accordingly, provide the effective ad copy and finally test the ad campaigns within the given budget.

Inbound Marketing Manager - The sole responsibility of an inbound marketing manager is to attract traffic, and prospective leads and finally convert them into actual customers.

Content Marketing Manager - is in charge of looking after the content marketing aspects of a brand. Starting from writing quality content for web pages to assisting the social and SEO team, writing blogs, ebook publications, email communications, guest blogging, video content and preparing sales page content, the role of a content marketing manager is vast and versatile.

Analytics Manager - is responsible for transforming raw data into useful business insights through the execution of tools and strategies.
Digital Marketing training remains incomplete without any practical exposure. Until and unless you implement your theory-based knowledge into the real-time situation, your training remains incomplete.

In our training, you will get experience through live Industry projects where you will get to know how to use digital marketing tools to implement in your online strategy. Here’re the tools covered in the course:

  • Social media management tool
  • Keyword research tools
  • eCommerce tool
  • Heatmap and A/B testing tool
  • Content marketing tools
  • Graphic designing tool
  • Landing page builder
  • SEO audit tools
  • Link building tools
  • Digital Marketing is one of the trendiest careers of all job roles in the market mix these days. It has seen immense growth in the past few years since all companies have realized the significance of online presence.

    Irrespective of any particular stream, Our Digital marketing course in Delhi is for any career/business enthusiast who seeks growth and prospects in his/her future. However, to be specific, the course is ideal for the following individuals:

    Sales/business professionals seeking growth in their career. Through the course, you will get a deep insight into digital marketing. You will learn:

  • To elevate your competencies and step into a digital marketing role.
  • Understand and deal with the digital marketing campaigns thereby assisting and collaborating with your digital marketing team.

  • Entrepreneurs who want to leverage digital marketing to boost the sales of their business. With more and more customers going online, it is important to track your potential customers by strengthening your digital presence and reach the right audience. Hence, digital marketing should be a crucial part of your overall marketing strategy. This training program will help you:

  • Hone the skills on how to use digital marketing channels and premium tools so as to grow your brand online.
  • Gain a detailed understanding and experience needed to deal with agencies and marketing partners so that you can execute an effective online strategy for your business.

  • Traditional marketers who want to sustain in the present market scenario by acquiring digital marketing skills. Digital marketing is already in focus of attention nowadays, and if you are already into traditional marketing practices, you can add to the digital marketing expertise to fast track your career growth. This course will help you:

  • Widen your marketing proficiency and make you stay up-to-date with the latest technologies and trends in the digital domain.
  • Expand your career scopes thereby making you eligible to put your feet in the area of digital marketing.

  • Digital marketers who want to take their career to a higher level. To stay ahead in the race of success, it is very important for a digital expert to have the ability to execute campaigns through various online channels. With our course, you can:

  • Expertise the latest techniques that are industry-related and useful for online branding.
  • Develop versatile skills in online marketing and uplift your career.

  • Students who want to foster a career in the lucrative and promising domain of digital marketing. If you are one among them, you can choose to learn by opting for our course. It will help you:

  • Develop a strong base on digital marketing and gain practical experience.
  • Learn how to combat and win in this competitive era of marketing.
  • Our faculty will help you get prepared for the Google Analytics Individual Qualification (IQ) exam. On course completion, you can register for the exam free of cost and get certified on qualifying successfully.
    Through our digital marketing programs, you will become confident and prepared to apply for the Google Ads certification exams. You need to register for a Google Partners account and qualify the Google Ads fundamentals exam with a minimum score of 80%. After this, you need to pass one of the five Google Ads exams with a score of 80% or above. These certification exams are absolutely free.
    The course is for everyone irrespective of any specific stream preference or any qualification criteria. The candidate just needs to have basic knowledge of computer skills like MS Word, MS Excel, MS PowerPoint and know how to surf the internet.
    Students will get the chance to work on projects. They will be offered Industry-led sessions where they will get hands-on experience on creating dummy ads, website loading time optimization, drawing organic traffic through white hat SEO techniques, using Google Ads and other advertising platforms to generate high-quality leads and analyzing responses from different channels, and understanding user behavior through Google Analytics.
    The course will help you accomplish the following:

  • Gain an in-depth understanding of the different digital marketing disciplines: Inbound Marketing, Strategy Building Process, Marketing Automation, Programmatic Buying, Content and Mobile Marketing, Search Engine Optimization, Pay-Per-Click Advertising, Web Analytics, and Social Media Optimization.

  • Master digital marketing execution platforms and tools: Google Ads, Facebook Ads, LinkedIn Ads, Twitter Ads, Google Keyword Planner, Google Analytics, Google Trends, Instagram Advertising, and YouTube Ads.

  • Learn how to formulate, plan, and apply powerful digital marketing tactics with the perfect channel attachment in our digital marketing plan module.

  • Create the correct marketing tagline tailored to niche audiences.

  • Prepare for top digital marketing certification exams that are significant for would-be digital marketers.
  • Our faculties are extremely qualified with more than 5 to 10 years of experience working in this industry. They have selected through our stringent process including shortlisting resume, profile screening, technical analysis, along with a training demo before we confirmed them as the certified trainers of Internet Marketing School. IMS is very particular about the high alumni rating of its trainers and hence you can be assured of getting the best digital marketing training from the institute.
    Delhi is the shelter of a massive number of reputed digital marketing firms. These companies are constantly in search of talented professionals, you will never be jobless in the Delhi NCR region. Here’re some of the top 15 agencies that offer Digital Marketing jobs in Delhi.

  • Tech Magnate
  • Dignitas Digital
  • Markigence
  • Brand Loom
  • YNG Media
  • Sterco Digitex
  • MMBO
  • EZ Rankings
  • RedCube Digital
  • Social Eyes
  • Omlogic
  • Digital Markitors
  • WeBeeSocial
  • King Crescent
  • Rockmysales
  • According to Glassdoor.co.in, the typical salary package of a Digital Marketer in Delhi is Rs. 390,387 per year. However, the scale can go high up to 10 lakhs or even more based on skills and experience.
    Adopting new skills add to your credibility and employability. You can evaluate your skills better when you appear for a job interview. Here are ten digital marketing interview questions commonly asked by any hiring manager. Have a look at these essential tips to outshine among peers.

    Q1. How digital marketing is different from traditional marketing?
    Tip: Definitely, developing and managing digital ads is different from print, TV, outdoor and retail ads. Keep the following points in mind -

    Traditional marketing includes:
  • The local audience is the target audience
  • Preparing marketing stuff manually
  • Depending on conventional marketing channels
  • Arranging events in person

  • Digital marketing includes:
  • Global + Local audience is the target audience
  • Live audience communication
  • Usage of several online marketing channels deriving from customer behavior
  • Promotional events

  • Q2. What are the types of digital content essential for designing a powerful campaign?
    Tip: These are the major categories of popular content type -

  • Blog Post - A problem-solving approach in the article acquires the maximum user engagement.
  • E-books - For greater length content try e-books for enlightening people.
  • Video Content - Videos grab maximum eyeballs when made on the relevant subjects.
  • Podcast - Audio content have a different set of audience. Audio content can be hosted on the site and it should be downloadable.
  • Email - Newsletters directly communicate with the existing and potential target audience.
  • Social media - Social media platforms have evolved as the best tool for brand promotion and enhanced SEO results.

  • Q3. How content marketing is different from content strategy? Give some examples
    Tip: This one is supposed to be the most-asked question in any digital marketing interview. These are two pillars on which online marketing gets success. Both of these components have different roles in making an effective digital marketing campaign.

  • Content marketing is curating useful content for online business promotion. This is a marketing method through which consumers are directed to sales funnel.
  • Content strategy includes the planning and executing rich and unique content e.g.: site review, user behavior testing, competitive analysis, etc.

  • Q4. How do you select effectual KPIs and what is the exact way of tracking them?
    Tip: The performance of an online marketing campaign depends on many aspects. There are many metrics to measure this performance but one should know which KPIs (key performance indicators) are important to run a campaign. Such as-

  • Return on Investment (ROI)
  • Conversion stemming from content marketing
  • Click-through rate (CTR) from email marketing
  • Organic traffic
  • Quality lead acquisition

  • However, there are certain guidelines of tracking such KPIs e.g.-
  • With the KPIs tracking, you can fine-tune your campaign performance weekly.
  • With a monthly KPIs tracking, you can tweak your campaign in order to ascertain the growth percentage.
  • To witness the overall progress of your strategy, closely monitor the quarterly KPIs.

  • Q5. Why is the role of sales funnel in digital marketing?
    Tip: This is one of the most crucial question asked by an interviewer while you sit for a digital marketing job interview. Sales funnel is a marketing model in digital marketing where potential consumers are brought together from various actions or events and then modeled as the shape of a funnel. This is a self-explanatory model that states how to reach the right customers can be accrued through various sales channels. Let’s give you a brief about the funnel construction:

    The top part of the funnel indicates the "Awareness" phase. Here you introduce your product/brand to the target audience. The process involves-
  • Videos
  • Podcasts
  • Website articles
  • Social media posts
  • Paid advertising

  • The middle of the funnel represents the "Evaluation" phase. Here the people come to know what you are selling but they are unsure whether your product/service will solve their problem or not. It involves-
  • Webinars
  • Marketing emails
  • Quizzes
  • Guides
  • Landing Pages

  • The extreme bottom funnel is the "Conversion" one. Here you convert your audience to your customers. The practice comprises of-
  • Product demonstration
  • Sales pages
  • Webinars
  • Comparison graph
  • Testimonials
  • Unique offers

  • Q6. How do you strategize your SEO campaign?
    Tip: This is a general question asked in an interview. Conversions generate through search engine traffic matters a lot to make a digital campaign fruitful. How you strategize your SEO reflects your digital marketing success. Given below are a few points to consider:

  • Keyword research - Explain how you can use various advanced digital tools like KWFinder, Keywords Everywhere and Keywordtool.io are used to find relevant keywords and create high-performing content.
  • Website traffic audit - Tell them how Google Analytic works to calculate visitors and how this data can be used to deliver the best SEO result.
  • Website ranking strategy - Talk about how Google's Search Quality Evaluator Guidelines are used to increase the keyword's ranking. Both SEO content and website structure fall under this.

  • Q7. What are the software tools you use the most?
    Tip: Two things you need to remember before responding to this question.

  • If the interviewer belongs to a digital team, you can face this question for sure. Therefore, a little preparation before the interview is a must-need.
  • If you are well-versed with the common tools (like Yoast, MailChimp, Buffer, Canva, Hotjar, etc.) you can nail any digital marketing interview. Make sure you know them all along with the best practice over various platforms.

  • Q8. What are the techniques you use to get customer feedback?
    Tip: People who own an online eCommerce business, know better how tough is to gain peoples’ trust and their honest feedback. Always remember people share their feedback more on the occasion of product dissatisfaction than that of user satisfaction. Here are some tested hacks to gain quality feedback from your audience-
  • Add live chat support on the website
  • Feedback from FB and Instagram lives
  • Add a separate customer feedback form on the website
  • Track user behavior on the website and social media
  • Customer follow up
  • Feedbacks from email and app
  • Use online polls
  • Handle negative feedback professionally

  • Q9. Why trends/industry updates are important and how would you incorporate them into your work?
    Tip: Digital Marketing is the fastest evolving marketing industry. You need to keep up with various changes like Google search algorithms, social media updates, content strategies, latest software, etc. Following the trends is not a difficult task. Make a list of news sources like BuzzSumo, Sprout Social, Marketing Land, Search Engine Watch, Search Engine Journal, Social Media Examiner, etc. and follow their new articles. You can check Twitter trends to keep up with the latest hacks in digital marketing.

    Q10. How would you explain digital marketing to a non-marketer?
    Tip: There will be situations where you need to explain about digital marketing to people who maybe are not really aware of the topic. In such circumstances forget your expert status and core technical aspects and describe it in a way so that any layman can freely understand such as-

    “Digital marketing is any form of marketing products or services that involves electronic devices.”- Neil Patel