Have you ever looked at guides for on-page SEO? If yes, you might have come across a wide range of suggestions, most of them are difficult to comprehend and implement into your current strategy. So for those who are eagerly …
Just think of a visitor who is eager to know about your business and out of curiosity visits your website. He/she will immediately lose interest if the website that takes a huge loading time. Usually, an internet user doesn’t prefer …
You might have come across the term ‘blockchain’ while browsing the internet, reading magazines or newspapers and dismissed it as an argot, a buzzword, or even a technical lingo. But actually, blockchain Technology is an innovation that will have a broad-reaching …
Today Digital Marketing is booming everywhere and in every sector where marketing trends were mostly inclined towards traditional media. Now, the pace of conversion is so fast and effective that it’s becoming a must-have tool for any sort of marketing …
According to the breaking news on March 17, 2018, consultants involved in the presidential campaign for Donald Trump misused millions of personal Facebook data. This data was unethically used for promoting political ads during the US presidential election of 2016. …
Having started its journey since 2016, the Internet Marketing School one of India’s leading digital marketing training institutes has added another feather in the cap by unveiling its 4th Centre in the Garden City of India, Bengaluru. From East to North …
Studies reveal that there has been a shift in the way influencer marketing is being executed over the years. Initially, the focus was on blogs primarily but then it moved to YouTube and now Instagram is on the spot-lights. According …
The popular digital cryptocurrency named Bitcoin i.e. decentralized, anonymous and easy to use has been on a rollercoaster. Due to the huge production, improvement and utilization of cryptocurrencies over the past few years, several types of cryptocurrencies have multiplied in …
We all live in an era where digitization has taken the ace position in almost all fields. It is not only simplifying the work process but also connecting and updating us to the entire world in seconds. The influence of …
So, what’s your follower count in Twitter? This is a kind of tempting question for brands to showcase their strength, isn’t it? You just can’t ignore your followers on Twitter as a total vanity metric. A greater number of follower …
“We’re running out of leads”! That’s a common issue faced by several organizations when it comes to raising sales. The real joy for a salesman is to get a concrete lead in hand. Lead generation has marked its presence in …
Blog writing may seem one of the most tedious and frustrating jobs but it can do wonders in generating revenue. With so much content available on the internet these days, it has become a marketer’s dream to sell their product …
Do you still consider Facebook as the platform only meant for chatting and status updates? If yes, you are yet not aware of its huge influence in altering marketing trends. The social media platform which started as a place for …
When you think of social media, Twitter and Facebook automatically appears to mind. But recently messenger apps have emerged as one of the most eye catching aspects of social media in terms of users. This made several marketers utilize it …
Email is considered as one of the most effective marketing mediums of the 21st century. According to the Direct Marketing Association, email is so powerful that you can easily fetch an ROI of around $38 for every $1 invested on …
Do you wish to become a PPC consultant? How about starting it on a freelance basis? Through the years, I met several people who wish to take up freelance projects as a means of side income but they are not …
Are you wondering how your friend is managing his digital marketing campaigns with perfect ROI measurements? Want to know how is he tracking his site’s activity? Well, he must have completed his Google Analytics certification exam. Trust me, you can …
Before going deep into the analysis of the significance of content marketing, it is essential to understand what it is all about. Content Marketing is all about creating, publishing and sharing interesting reads with the objective of building good impression …
Repetition Matters! According to most marketing experts, frequent reminders can be a great convincer when it comes to human psychological impacts. This marketing magic is termed as REMARKETING and it happens when a particular ad gets viewed multiple times before …
Since the SEO marketing strategies used for landing page ads are getting more creative day by day, YouTube is greatly preferred by digital marketing experts to enhance the rankings of Search Engine Optimization. Fetching higher rankings of a site through …
Nowadays, blog posts have become compulsory for almost all websites. However, the question is how will you understand whether your blog is search engine friendly or not? The best way to make this analysis is through SEO and content. While …
One of the most prominent technologies that is the “in” thing in the digital domain is Mobile Marketing, since more and more companies have already started adopting it due to its salient features. If a brand isn’t using it yet, …
Career Prospects Digital Marketing is expanding at a high pace not only in India but all over the world. Since traditional marketing is becoming obsolete day by day, online marketing is gaining the spotlight for all companies (from start-ups to …
Leading Digital Marketing Trends Digital Marketing is the most dynamic and prosperous domain for students who seek a lucrative career. Today, I will be sharing with you some of the latest Digital Marketing Trends this particular industry looks forward in …
Social Media Optimization or SMO as we commonly refer to puts up a real challenge for professionals who have to juggle multiple postings round the clock, on clients’ accounts, on different social media platforms. In SMO the keyword is ‘timing’ …
Although digital marketing blogs are huge in numbers, but students still find them critical. The digital domain is highly vulnerable to changes and hence it is very essential for one to stay updated with the latest happenings in this industry. …
In a world which is digitally-driven, one cannot overlook the importance of online branding, regardless of the industry-type. Depending solely upon back-dated market plans of traditional media and in-person meets will make your business fall back and on the other …
Just a laptop and an internet connection can do wonders in your career in terms of making money digitally. YES! Digital Marketing is the buzz word in the current industrial scenario where brands are constantly looking for dynamic talents who …
“Innovation needs to be part of our culture. Consumers are transforming faster than we are, and if we don’t catch up, we’re in trouble.” Today consumers are the real decision makers and every company tries to pursue them as much …
The recent demonetization drive by the Indian Government seems to be congruent with their ambitious dream of absolute digitalization that obviates the need to make payments through cash and prevents socio-economic travails like fake currency and black money, among others. …
The country was taken by surprise when the Prime Minster of India announced the permanent ban of old 500 and 1000 rupees notes on 8th November 2016. The step of demonetization was taken in order to curb the black money …
Internet banking or net banking is one cashless method that people of all ages can use to make online transactions from the comforts of their homes. With proper knowledge and security, net banking can be used conveniently as a payment …
The world of SEO is ever changing and evolving. The world’s biggest search engine, Google changes its search algorithm more than 500 to 600 times a year. Most of these updates from Google are small and are not generally picked …
There are only a few marketers who have an idea of SEO and the number of marketers who successfully implement SEO tricks into their business is even lower. Most of the people consider SEO as a magic trick as opposed …
The digital marketing landscape is dynamic enough to constantly come up with new opportunities for digital marketers by combining fresh ideas and techniques. Despite all this newness, several of the more established and proven digital marketing factors will continue to …
The competition in the Indian job market is basically too high, so selecting a well-suited career option is nothing less than a headache. But at the same time you need to keep it in mind that with the digitalisation of …
Today, many people are earning a full-time income online at numerous stages of their career. When you hear the success story of such individuals, it may be tempting to toss everything and jump into the fray. While it is an …
The digital phenomenon has inexorably changed the manner in which consumers interact with the world around them. Today, the world has truly encapsulated into a ball of globalization, with people gaining swift access to a myriad services and products sitting …