Certification Program in Digital Marketing

Our Certification Program in Digital Marketing is suitable for anyone who wants to learn the basics of Digital Marketing in a short time.

This course has been designed as per the current industry trends to give students complete training on curating strategies, analyzing the best ROIs, running promotional campaigns, digital ads by using the latest tools, and much more. In short, this 90 hours of training is going to make you the guru of digital marketing.

The CPDM Course offered at Internet Marketing School comprises theoretical classes, practical training sessions along with corporate grooming. This training methodology is carried on through Live Instructor-Led Sessions and Digital Marketing projects. Our 24×7 trainer’s support helps students resolve any sort of study related queries thereby making the entire learning process an easy nut to crack. Overall it is a training best suited for job seekers, working professionals, and entrepreneurs.

Learning Outcomes

  • A Complete Understanding of WordPress for Website Planning and Development.
  • Making a Website Search Friendly and Optimize its rank on the first page of Google.
  • Thorough training on Google Ads.
  • Successful Digital Marketing case studies.
  • A Comprehensive Guide on Web Analytics.
  • Training on Social Media Marketing, Content Marketing, Inbound Marketing, Email Marketing.
  • Hands-On Experience in the Techniques of Online Lead Generation.
  • How to Make Money Online using Affiliate Marketing, Adsense and Blogging.

CPDM Course Modules

  1. Introduction to Digital Marketing
  2. Digital Marketing Strategy Planning
  3. Website Planning & Development (WordPress)
  4. Search Engine Optimization
  5. Black Hat SEO
  6. Ecommerce Website Developement
  7. Ecommerce SEO
  8. Schema Markup and Implemention
  9. Online Reputation Management
  10. Search Engine Marketing (Google Ads)
  11. Display Ads
  12. Video Ads
  13. Google Merchant Centre
  14. Ecommerce Marketing
  15. Web Analytics
  16. Heatmap Implementation & Analysis
  17. Facebook Marketing
  18. Facebook Marketplace Listing
  19. Twitter Marketing
  20. Content Promotion Via LinkedIn
  21. Youtube Marketing
  22. Instagram Marketing
  23. Whatsapp Marketing
  24. Inbound Marketing
  25. Conversion Rate Optimization
  26. Email Marketing
  27. Lead Nurturing via Email Marketing
  28. Email Automation
  29. Content Marketing
  30. Lead Generation
  31. Remarketing Campaign
  32. Blog Designing and Promotion
  33. Google Adsense
  34. Affiliate Marketing
  35. Interview Preparation

16 Industry Certifications

On successful course completion, students will get 16 Industry Recognized Certifications

  • Google Ads Fundamental
  • Display Advertising
  • Video Advertising
  • Search Advertising
  • Mobile Advertising
  • Shopping Advertising
  • Google Analytics Individual Qualification (GAIQ)
  • Google My Business
  • Facebook Blueprint Certification*
  • Hubspot Content Marketing
  • Hubspot Inbound Marketing
  • Hubspot Email Marketing
  • Hubspot Social Media
  • Youtube Creator Academy
  • Twitter Flight School
  • Internet Marketing School Certification
  • Duration 90 Hours
  • Modules 35
  • Certifications 16
  • Mode Online/Offline
  • Language English
  • Skill Level Advanced

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