Your search for the Best Digital Marketing Institute in Delhi ends here
Digital marketing has come a long way in creating an impact in our marketing world and how we relate our services to our audience. At Internet Marketing School we precisely teach our students the same in understanding the advanced strategies that fall under the umbrella of digital marketing. And from the years of experience and the success stories of our students, it’s evident that IMS is the best digital marketing institute in Delhi NCR.
Our Delhi center has witnessed the immense popularity of providing quality training and placement of the students. Our trainers are experienced industry experts and possess excellent mentoring abilities. We promise 24x7 trainer support in case of any queries faced by our students.
Being the top-notch online marketing institute, we follow 100% practical yet simple technique that not only helps our students in understanding the digital marketing arena but also helps them in the proper implementation of their knowledge. Our courses in Digital Marketing cover SEO, PPC, SMM, Affiliate marketing, Content marketing, Email Marketing, Quora Marketing, Video Marketing, Influencer Marketing, eCommerce marketing, Mobile Marketing, Drop Shipping, etc.
We also provide full-fledged digital marketing training in Delhi for entrepreneurs, industry executives, and business owners. We train marketers on how to target a niche market with low acquisition costs to get a better return on their investment. Structured hands-on training is provided on weekday and weekend batches where students have access to paid tools to practice and implement their skills. If you wish to pursue our digital marketing course in Delhi, you can directly give a call to our counselors.
Our Digital Marketing Courses Offered in Delhi
Certification Program in Digital Marketing
Our Certification Program in Digital Marketing is suitable for anyone looking to learn the basics of Digital Marketing in a short time.
CPDM Course Highlights
- 70 Hours Course Duration
- 20 Modules
- 12 Industry Certifications
Premium Program in Digital Marketing
Our Premium Program in Digital Marketing is suitable for anyone looking to learn the A to Z of Digital Marketing.
PPDM Course Highlights
- 130 Hours Duration with Paid Internship Opportunity
- 30 Modules
- 16 Industry Certifications
Benefits of Doing Digital Marketing Course in Delhi
Being the national capital, Delhi is already populated with digital marketing agencies. Hence, doing an industry relevant digital marketing course in Delhi will automatically boost your possibility of getting hired. Here’re some of the striking benefits of choosing our digital marketing institute.
What You Will Learn?
With the rapid expansion of digital marketing all over the world, career options in this exclusive field are high in demand. Moreover, there prevails a huge gap between talented digital marketing professionals. Our structured digital marketing modules and skilled faculty will help you learn the basics and the core of digital marketing.
Our best in class digital marketing training in Delhi have been crafted as per the latest industrial needs covering successful case studies, strategy making, technicalities of running online campaigns, creating brand awareness, and lead generation. Besides theories, our students also get exposure to real-life projects.
Being an ISO certified and Google Partner center, we have set ourselves as a reputed digital marketing institute in Delhi. Both in terms of internet marketing training and a huge placement record of our candidates, we have been acknowledged as the winner of the TV100 Industrial Excellence Award in Digital Marketing Training and featured in Silicon India, LAFFAZ Media, TechStory, and more. Our excellence in providing instructor-led teaching has made us stand ahead in the race. Hence, the certified students of IMS always receive special preference when it comes to proficiency and job placements.
16 Industry Recognized Certifications
We will assist you in preparing for 16 Digital Marketing certifications right from Delhi. All these certifications are free of cost except Facebook Certification.
Reasons to Take our Digital Marketing Course in Delhi
- In-depth understanding of Digital Marketing
- Doubt Clearing Sessions
- Backup Classes and Batch Flexibilities
- Real life Industry Live Projects
- 16 Industry Validated Certifications
- Free Digital Marketing Tools worth Rs. 62,500/-
- Free Premium WordPress Themes and Plugins
- Free Website Hosting
- Paid Internship Program*
- 100% Placement Assistance
Book Your Seat Now
Some of our Group Clients
What Do Our Trainees Say About Us?
Robin Singh Negi
Gunja Sett Chandra
Mohammad Samim Yousofzai
Our Digital Marketing Institute In Delhi
Delhi being the NCT (National Capital Territory) is one of the finest places in India. It is the second richest city after Mumbai. Having a wealthy business base, it serves as the largest commercial center in North India. According to the recent stats, Delhi is considered the second most productive metro cities in India. After Tokyo, Delhi ranks second in terms of the population globally. Moreover, under the Smart Cities Mission flagship of our Prime Minister Narendra Modi, Delhi has been selected as one of the 100 cities to be developed as a smart city.
FAQs Guide About Digital Marketing Course in Delhi
Digital Marketing is defined as the promotion of products and services through various forms of digital media. For instance, the mediums of advertisement that are being conducted following a digital marketing strategy of a business along with all promotional efforts made through the Internet, mobile devices, electronic billboards, social media sites, as well as television/digital/radio channels.
Digital Marketing is not just a medium of promotion but also a personalized way of interaction between businesses and customers via digital marketing channels. While the world goes digital, internet is the major medium to stay connected. Digital marketing is encompassing effective communicative platforms such as Affiliate marketing, Email marketing, Search engine marketing, Social media marketing (SMM), and Blogging.
Every particular job role makes you adopt the right skills and strategies needed for digital marketing. There are various kinds of job opportunities associated with digital marketing. Here are the reasons why a career in digital marketing is a lucrative option for you.
Digital Marketing Manager - The major role is to develop, execute and control online marketing campaigns in order to promote a business in the digital space. Drive more traffic to the company website and gain leads from there. Identify and analyze the latest trends and optimize campaigns accordingly.
SEO Executive - is responsible for ranking a web page on the first page of the Search Engine Result Page (SERP) and to improve the website's organic search traffic. Search Engine Optimization is always in demand and hence this particular job role will continue to rule the market. Although SEO executive jobs are available for all irrespective of any degree but having a digital marketing certification is undoubtedly that extra star mark on your resume.
Social Media Executive/Social Media Manager- works for the brand’s social media presence based on interaction with the target audience, brand promotion through engaging content, and expansion of opportunities to fetch more sales. In short, an Social Media Marketing expert should possess a clear understanding of each and every social media platform, plan out effective social media marketing strategies, and optimize content for social media engagements.
Conversion Rate Optimizer - The primary role is to work on the lead generation and conversion strategy of a particular organization. It is considered one of the most significant job roles in digital marketing. CRO experts deal with testing, managing, and executing conversion points in the online marketing funnel.
Search Engine Marketing Manager - If it’s a small growing company, the digital marketing manager takes care of all the tasks related to search engine marketing. However, if it’s an MNC or a big firm, these tasks are looked after by an SEM specialist. He/she is basically responsible for targeting the total number of leads and clicks, manage biddings, research for keywords and analyze them accordingly, provide effective ad copy and finally test the ad campaigns within the given budget.
Inbound Marketing Manager - The sole responsibility is to attract traffic, and prospective leads and finally convert them into actual customers.
Content Marketing Manager - is in charge of looking after the content marketing strategy of a brand. Starting from quality content writing for web pages to assisting the social and SEO team, writing blogs, ebook publications, email marketing content, guest posting, video content, and preparing sales page content, the role of a content manager is vast and versatile.
Analytics Manager - is responsible for transforming raw data into useful business insights through the execution of tools and strategies.
Affiliate Marketer - promote, refer or advertise merchant's products/services in return for a commission. They act as a middleman to connect digital buyers and merchants by recommending affiliate products. They also share and produce relevant content to help potential buyers make informed decisions.
In our classroom training or online training, you will get a learning experience through Industry live projects where you will get to know how to use tools to implement in your online strategy. Here are the tools covered in the digital marketing course in Delhi:
Irrespective of any particular stream, Our advanced digital marketing course in Delhi is for any career/business enthusiast who seeks growth and prospects in his/her future. However, to be specific, the course is ideal for the following individuals:
Sales/working professionals seeking career growth. Through the course, you will get a deep insight into digital marketing. You will learn:
Entrepreneurs who want to leverage digital marketing to increase sales of their business. With more and more customers going online, it is important to track your potential customers by strengthening your digital presence and reach the right audience. Hence, digital marketing should be a crucial part of your overall strategy. Our digital marketing training program in Delhi will help you:
Traditional marketers who want to sustain in the present market scenario by acquiring digital marketing skills. Digital marketing is already in focus of attention nowadays, and if you are already into traditional marketing practices, you can add to the digital marketing expertise to build a better career. This course will help you:
Digital marketers who want to take their career to a higher level. To stay ahead in the race of success, it is very important for a digital marketing specialist to have the ability to execute campaigns through various online channels. With our course, you can:
Students who want to foster a career in the lucrative and promising domain of digital marketing. If you are one of them, you can choose to learn by opting for our course. It will help you:
Q1. How digital marketing is different from traditional marketing?
Tip: Definitely, developing and managing digital ads is different from print, TV, outdoor and retail ads. Keep the following points in mind -
Traditional marketing includes:
Digital marketing includes:
Q2. What are the types of digital content essential for designing a powerful campaign?
Tip: These are the major categories of popular content type -
Q3. How content marketing is different from content strategy? Give some examples
Tip: This one is supposed to be the most-asked question in any digital marketing interview. These are two pillars on which online marketing gets success. Both of these components have different roles in making an effective digital marketing campaign.
Q4. How do you select effectual KPIs and what is the exact way of tracking them?
Tip: The performance of an online marketing campaign depends on many aspects. There are many metrics to measure this performance but one should know which KPIs (key performance indicators) are important to run a campaign. Such as-
However, there are certain guidelines for tracking such KPIs e.g.-
Q5. Why is the role of sales funnel in digital marketing?
Tip: This is one of the most crucial questions asked by an interviewer while you sit for a digital marketing job interview. Sales funnel is a marketing model in digital marketing where potential consumers are brought together from various actions or events and then modeled as the shape of a funnel. This is a self-explanatory model that states how to reach the right customers can be accrued through various sales channels. Let’s give you a brief about the funnel construction:
The top part of the funnel indicates the "Awareness" phase. Here you introduce your product/brand to the target customer. The process involves-
The middle of the funnel represents the "Evaluation" phase. Here the people come to know what you are selling but they are unsure whether your product/service will solve their problem or not. It involves-
The extreme bottom funnel is the "Conversion" one. Here you convert your audience to your customers. The practice comprises of-
Q6. How do you strategize your SEO campaign?
Tip: This is a general question asked in an interview. Conversions generate through search engine traffic matters a lot to make a digital campaign fruitful. How you strategize your SEO reflects your digital marketing success. Given below are a few points to consider:
Q7. What are the software tools you use the most?
Tip: Two things you need to remember before responding to this question.
Q8. What are the techniques you use to get customer feedback?
Tip: Business owner who own an online eCommerce store, know better how tough is to gain peoples’ trust and their honest feedback. Always remember people share their feedback more on the occasion of product dissatisfaction than that of user satisfaction. Here are some tested hacks to gain quality feedback from your audience-
Q9. Why trends/industry updates are important and how would you incorporate them into your work?
Tip: Digital Marketing is the fastest evolving marketing industry. You need to keep up with various changes like Google search algorithms, social media updates, content strategies, latest software, etc. Following the trends is not a difficult task. Make a list of news sources like BuzzSumo, Sprout Social, Marketing Land, Search Engine Watch, Search Engine Journal, Social Media Examiner, etc., and follow their new articles. You can check Twitter trends to keep up with the latest hacks in digital marketing.
Q10. How would you explain digital marketing to a non-marketer?
Tip: There will be situations where you need to explain about digital marketing to people who maybe are not really aware of the topic. In such circumstances forget your expert status and core technical aspects and describe it in a way so that any layman can freely understand such as-
“Digital marketing is any form of marketing products or services that involves electronic devices.”- Neil Patel